Sanghvi Brands Signs JV Agreement With Kerala Ayurveda Ltd
Sanghvi Brands Limited has entered into a Joint Venture Agreement with Kerala Ayurveda Limited to establish, manage and operate wellness resorts and wellness ayurvedic spas under the new brand name jointly agreed by the parties to develop Ayurvedagram Wellness Resorts and Ayurvedagram inspired Ayurvedic Spas across the world by way of forming a Joint Venture Company (JV Company).
This joint venture will leverage the unparalleled Ayurveda expertise and credibility of Kerala Ayurveda along with the global reach and operational infrastructure of Sanghvi Brands Limited.
The joint venture will develop and operate Ayurvedagram Wellness Resorts varying in size from 30 keys to 100 keys. The joint venture will also develop Ayurvedic Spas inspired by Ayurvedagram, which would be made part of the Spas across luxury hotels globally.
The companies are currently in discussion with prospective property owners in Europe, South East Asia, Middle East, USA and India to launch the first set of Ayurvedagram Wellness Resorts through their Joint Venture.